Back to Principles II: Concepts of design with Color Page
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As a designer, you utilize imaginative elements and concepts to help create beautiful and effective designs. This series can make you more alert to what those design key points are and ways to employ them to make your designs even better!
Coloring Web page and the rules of design
Coloring Site is one of the most original forms of artistic expression. Going in the past to the prehistoric times with the Lascaux Caves (some of the first noted human Coloring Site), Coloring Site is practiced in every cultures across the world and has been for more than 100 years. To keep it simple, we’ll showcase 19th and 20th century expressions to show ways to position the elements and ideas of design to work.
The ideas of design are:
Proportion and scale
Repetition and pattern
Unity and harmony
Balance is one of the very most intuative and complicated design process. It’s the way the designer creates a sense of equilibrium in a design, by the way the objects in the design are arranged. You will find three major types of balance:
Symmetrical/Formal Balance is when elements are positioned in such a way that two halves of the look (whether vertical or horizontal) are mirrors of one another – both attributes have the same weight. Its created around a central collection that bisects the design into two different halves.
Asymmetrical/Informal Balance is when elements are positioned so that there surely is an uneven circulation of weight
Radial Balance is when elements sit equally around a central point
Percentage and Scale
The juxtaposition of components of different sizes, or proportions, in just a masterpiece of design helps create a feeling of scale. Level can be utilized for multiple results – whether to demonstrate a sense of space and depth or even to help produce a dominant center point.
A huge part of creating depth in an image, and involvement in a piece, is by using multiple contrasting elements – or varying elements set hand and hand. This is often finished with color, form, size or feel.
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Repetition and pattern
The usage of the same or an identical element repeated again and again can give a work a sense of movements or structure. Where an aspect is similar enough and repeated often enough, it can create a routine.
Unity and harmony
The combo of similar elements creates an visually pleasing overall effect. While tons of design elements are different, a dominant unity created by commonalities in color, pattern, consistency or other elements makes the painting or design feel harmonious.
Translating to graphical design
Developer Bearbrick implements all of these concepts in his web site design for Bright Austin Interiors.
Bearbrick uses proportion and scale to create asymmetrical balance. Components of different size and form are positioned on a full page not to mirror the other person but to balance each other out. He creates distinction in the juxtaposition of colorful elements against a white background.
Repetition is employed in the placement of the circles. This pushes the viewer’s eyesight to move between elements to be able to impart the information the client wishes the audience to see. At the same time, pattern can be used as a simple information in this group designs (in the blossom design of the “about us” button as well as the repeated lines circling other circular elements) in order to set-up interest – so that the design can be simple without having to be boring.
And while the several elements of the page find the user’s eyesight at differing times, the feminine style of the elements and the utilization of color make the website appear altogether harmonious. The look has motion, depth, interest and brings the user’s eye to the most important home elevators the web page – it’s a great exemplory case of a successful design.