Back to Essentials II: Principles of design with Color Page
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As a developer, you utilize creative elements and key points to help create beautiful and effective designs. This series can make you more aware of what those design rules are and how you can utilize them to make your designs better still!
Coloring Site and the concepts of design
Coloring Page is one of the most original types of artistic expression. Heading in the past to the prehistoric times with the Lascaux Caves (some of the first registered human Coloring Site), Coloring Web page is practiced in all cultures all over the world and has been for hundreds of years. To keep it simple, we’ll show off 19th and 20th hundred years expressions showing ways to position the elements and guidelines of design to work.
The ideas of design are:
- Proportion and scale
- Repetition and pattern
- Unity and harmony
Balance is one of the most intuative and complicated design basic principle. It’s the way the designer creates a feeling of equilibrium in a design, by how the objects in the look are arranged. There are three major types of balance:
- Symmetrical/Formal Balance is when elements sit so that two halves of the design (whether vertical or horizontal) are mirrors of each other – both edges have the same weight. Its created around a central range that bisects the look into two different halves.
- Asymmetrical/Informal Balance is when elements are positioned so that there is an uneven circulation of weight
- Radial Balance is when elements sit uniformly around a central point
Percentage and Scale
The juxtaposition of components of different sizes, or proportions, inside a work of art helps create a feeling of scale. Size can be utilized for multiple results – whether to show a sense of space and depth or to help produce a dominant center point.
A huge part of fabricating depth in an image, and desire for a piece, is by using multiple contrasting elements – or different elements set side by side. This is often done with color, form, size or consistency.
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Repetition and pattern
The usage of the same or a similar element repeated over and over can provide a work a sense of motion or framework. Where an element is similar enough and repeated often enough, it can create a pattern.
Unity and harmony
The mixture of similar elements creates an visually pleasing overall impact. While plenty of design elements are different, a dominant unity created by similarities in color, design, structure or other elements makes the painting or design feel harmonious.
Translating to graphical design
Developer Bearbrick implements many of these key points in his web design for Bright Austin Interiors.
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Bearbrick uses proportion and scale to create asymmetrical balance. Elements of different size and shape sit on a full page not to mirror each other but to balance one another out. He creates contrast in the juxtaposition of brightly colored elements against a white background.
Repetition is used in the positioning of the circles. This forces the viewer’s attention to go between elements to be able to impart the info the client needs the audience to see. At the same time, pattern is utilized as a understated details in this group designs (in the flower style of the “about us” button as well as the repeated lines circling other round elements) in order to generate interest – so that the design can be simple without being boring.
And while the several components of the page find the user’s vision at different times, the feminine style of the elements and the utilization of color make the site appear totally harmonious. The design has motion, depth, interest and brings the user’s sight to the main information on the site – from the great example of a successful design.