Back to Basics II: Principles of design with Color Page
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As a custom, you utilize artistic elements and rules to help create beautiful and effective designs. This series can make you more aware of what those design concepts are and how you can employ them to make your designs even better!
Coloring Web page and the concepts of design
Coloring Site is one of the very most original forms of artistic expression. Heading way back to the prehistoric times with the Lascaux Caves (a few of the first noted human Coloring Webpage), Coloring Webpage is practiced in all cultures around the globe and has been for more than 100 years. To keep it simple, we’ll show off 19th and 20th century expressions to show how you can place the elements and guidelines of design to work.
The principles of design are:
- Percentage and scale
- Repetition and pattern
- Unity and harmony
Balance is one of the most intuative and complicated design process. It is the way the artist creates a sense of equilibrium in a design, by how the objects in the look are arranged. You can find three major types of balance:
- Symmetrical/Formal Balance is when elements are positioned so that two halves of the design (whether vertical or horizontal) are mirrors of one another – both sides have the same weight. Its created around a central brand that bisects the design into two different halves.
- Asymmetrical/Casual Balance is when elements are positioned so that there surely is an uneven distribution of weight
- Radial Balance is when elements sit equally around a central point
Percentage and Scale
The juxtaposition of components of different sizes, or proportions, within a masterpiece of design helps create a sense of scale. Size can be utilized for multiple results – whether to show a feeling of space and depth or even to help create a dominant center point.
An enormous part of fabricating depth within an image, and desire for a piece, is to apply multiple contrasting elements – or different elements set hand and hand. This is often done with color, form, size or consistency.
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Repetition and pattern
The usage of the same or an identical element repeated again and again can give a work a feeling of motion or structure. Where an component is comparable enough and repeated often enough, it can create a design.
Unity and harmony
The blend of similar elements creates an aesthetically pleasing overall impact. While plenty of design elements are different, a dominant unity created by commonalities in color, style, texture or other elements makes the painting or design feel harmonious.
Translating to graphic design
Custom made Bearbrick implements all of these guidelines in his web design for Bright Austin Interiors.
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Bearbrick uses percentage and scale to create asymmetrical balance. Components of different size and form sit on a full page never to mirror one another but to balance one another out. He creates contrast in the juxtaposition of brightly colored elements against a white track record.
Repetition can be used in the positioning of the circles. This makes the viewer’s eyesight to go between elements in order to impart the info the client wants the viewers to see. At the same time, pattern is used as a understated details in this circle designs (in the rose style of the “about us” button as well as the repeated lines circling other round elements) in order to produce interest – so that the design can be simple without having to be boring.
And while the various components of the webpage find the user’s vision at different times, the feminine style of the elements and the utilization of color make the site appear totally harmonious. The design has movement, depth, interest and brings the user’s eyes to the most important information on the webpage – it’s a great exemplory case of an effective design.